📷 Unsplash Submissions 101 – Unsplash Blog

Familiarising yourself with our submission guidelines will help you understand what will and won’t be accepted (and may save you time!)

At we receive thousands of photo submissions daily. Every photo submitted is given one of 4 states:

Unevaluated — This is the first state that all photos automatically receive upon submission. Unevaluated is a temporary state, given to a photo until it’s been assessed. A photo maybe unevaluated for anywhere between 24–36 hours, and on occasions where we experience exceptionally high volume of submissions this may be longer.

Flagged This is an automatic state. Photos that do not meet our guidelines will be removed and an email will be sent out to explain why.

Searchable This is a manual state, how searchable a photo is determined by how the community interacts with the image along with a confidence score (you can read more about that below).

Promoted This is a manual state. Our Editorial Team features a selection of their choice of best quality photos on Unsplash to highlight to the Unsplash Community. These photos will be discoverable and also highlighted in our homepage Editorial Feed.

If your photo is featured on the homepage you’ll receive an email notification, unless you have opted out of ‘Milestones & Notification’ emails in your account’s Email Settings.

What we’re changing!

We know that search must rely on a minimum quality and utility threshold, as experiments have repeatedly validated that our community doesn’t want to search through thousands of mixed quality results each time they search.

To address this we’ll be splitting search results into two sections: a high confidence section and a less confident section.

In the less confident section, we’ll include results that have a lower relevancy score. This will translate into photos that might match the search query or are less used (indicating that they may not be as high quality). By default, the results will only show the high confidence section. For searchers who want to see all results, they’ll be able to click a button or toggle to show the lower confidence results.

Photos that outperform their expected use for their relative position in the results will increase their relevancy and move out of the ‘less confident’ section. This is very similar to the process used to rank results in other search systems (like Google and Pinterest), as it’s possible to predict the mathematical relationship between the position in a search list and the expected engagement.

Please note: Because of the high volume of photo submissions, we are unable to give feedback on individual photos. However, we have an active Slack community with a #feedback channel where you can ask for feedback from the wider Unsplash community if you wish. You can join this community at chat.unsplash.com.

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Mariyam Sausan

Mariyam Sausan is an independent content writer. Currently she helps to manage all social media accounts for Asad’s Photography. She is always ready for an adventure and likes to travel to all kinds of exciting places in her free time.

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